"Here at Briefings Media Group, we have relied on SMARTmodel since 2004 as the backbone of our newsletter budgeting and forecasting process. Whenever we are considering our strategic options - from pricing changes to subscription acquisition plans - we turn to SMARTmodel, and it makes clear how each scenario will play out. Its power, flexibility and common-sense interface make it an indispensable tool."
- Frank Finn, Executive VP / COO, Briefings Media Group
"Kalmbach has just cycled through a budget season and having the models updated using the automatic feed proved invaluable. We figure we saved approximately 10 hours per title – 150 man hours. The models are also more accurate in the earned income per copy by source. And the auto load feature for credit has improved the accuracy of credit payup.
"We are using two versions of the auto-feed. A data-feed file from our in-house Advantage system. And also an auto-feed from the CDS system for our title that is fulfilled through CDS."
- Kristie Fischer, Circulation Operations Manager, Kalmbach Publishing Co.
"The automatic feed feature has been a serious time saver for us. With muitiple magazines and multiple scenarios, hours of monthly maintenance time has been reduced to just minutes. And the peace of mind resulting from the improved accuracy has been great. We no longer need to worry that an errant keystroke in the Price/Term table will come back and haunt us, a couple of months down the line."
- Dave Pond, Manager, Sales & Marketing - Reporting & Analysis, The Taunton Press, Inc.
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